Aaannnd...it finally happened. Would love your feedback on it!
Had been pondering over this for quite some time now. Guess it just had to happen. Hoping for the best!
Today, we did some serious ad dissection with the help of nominated and winning Cannes Lions campaigns. Couldn't have been complete without adding an Indian context to things and Piyush Pandey's brilliance displayed in the recent Fortune Cooking Oil campaign was a major source of inspiration. The day ended with a look back at the learnings from the past three days. Take a look.
So this is turning out to be quite a fruitful pursuit. Today, we discussed the art of storytelling through Twitter using the power of data analytics. Would love your feedback on this. Hope you enjoy watching it as much as we did creating it.
Okay, call me a media obsessed junkie if you want to, but there have been a few ideas that have kept me awake for more than a few nights now. One of them is this:
Audio quality regretted. Be kind and grab a pair of earphones before you hit play!